No more check-outs

Internet Changes Everything: Retailing revolution on its way

Iimagine entering a grocery store, picking up what you need and walking out … thats it – no line up, no check out. Thats the promise from RFID.

This is a real seismic move forward in terms of technology makng it easier for us. It also brings out the real benefit of RFID in a visible consumer friendly way.

As you pick up your gorcerys you scan yourself in your cart, and as you leave the store your contactless smart card is used to pay.

This technology exists today, but the challenge is for the Banks and/or payment networks to get prepared to accept this type of payment. Stores like Walmart who use RFID will be there before others – its the payment network competition which will be interesting to follow, and see who is the winner.