Fraud survey designed to promote “security guarantee”

TD Canada Trust in Canada, announce a lightweight and contradictory survey.  In my view this survey is designed to try and highlight fraud concerns, in order to assert their recently introduced ‘security guarantee”.  These security guarantees are all the rage at the moment, and in effect merely confirm that Banks will do what they are legally and morally required to do in any event.

Finextra: Fraud fears scaring off Canadian Web banking customers

However the survey also found that less than 30% of Web banking users, and under 20% of non-users, were aware of the terms ‘phishing’ and ‘Web site spoofing’, although there was generally good awareness among both users and non-users of general Internet security terms like ‘spam’ and ‘spyware’.

In this particular survey the details do not support the headline, which is why I suggest this survey is lightwight.  General concern for fraud is quite normal wihtin internet, and all aspects of life, and we also know that online tenure will alleviate those concerns as the tools and other security involved becomes clear.  This survey appears to focus on non-internet banking users, who prefer branches.