This is a well researched post describing the evolution of bookmarking into the different types of tagging that exist now. As I have said before I remain convinced we can use tags in a useful and meaningful way for banks and our customers.
Summary: There are many different approaches to bookmarking and recent changes in web browsers, add-ons, and a web of participation will continue to fuel growth in the sector. There’s still a lot of work to be done in terms of search and service integration and creating compelling reasons to generate useful content, connecting users with the information they care about.
Source: Bookmarking and social sharing trends
Here is a summary of the types discussed in the post.
- Local bookmarks
- Live bookmarks
- Bookmark clusters
- Synchronized bookmarks
- Bookmarking in public
- Bookmarking for another individual
- Bookmarking for an affinity group
- Shared collections
- Additional data collection and display
- Frequently visited non bookmarks
- Bookmark search
