Interesting piece on modern communication from Scoble.

The Next Email – Twitter – Jaiku – Pownce

The professional intimacy these services create–hey, if you know someone’s whereabouts and musical tastes, you’re halfway home–can also win you clients. “People won’t do business with you until they like you or have a sense of trust,” says Cathryn Hrudicka, a consultant who uses Facebook, Jaiku, and Twitter. She has already gotten referrals from people she has met online because she has shown she’ll be available when clients need her.

And the key paragraph lies at the end;

If we revisit this conversation again in three years, I suspect that
we’ll have found all sorts of little uses for these services, and
they’ll simply become what email is today: something we must do just to
participate in the heartbeat of business.