Social retailing | van der Klein

This slide show from Raimo van der Klein is interesting as it tries to capture some of the trends in how people purchase things, and the response from the smart retailers.  The theme lies in the statement ‘give it away’, and shifting from pushing product to pulling customers, by working with them.  The slide from the deck captures the essence.

3 thoughts on “Social retailing | van der Klein

  1. This is a great slide show representing how the new customer shops. My company, Bazaarvoice, is the company featured for Wal-Mart. We are also now moving into the banking space and are doing some very exciting innovations helping banks change the way they sell to customers. This slide show is a great representation.

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