Pew Internet: Search engine use up significantly


 I find this report interesting, even though a bit dated, from Nov 2005.  The trend will only have increased since then, so its relevant. This means that the use of search engines is edging up on email as a primary Internet activity on any given day. The Pew Internet Project data show that on a typical day, email use is still the top Internet activity. On any given day, about 52% of American Internet users are sending and receiving email, up from 45% in June of 2004. Source: Pew Internet: Search engine use Thinking about the next generation of banking … Continue reading Pew Internet: Search engine use up significantly

"24/7 Wall St.: Weekend Edition: Who Will Bank of America Acquire Next? And Where?"


 Speculation mounts on what Bank of America might do next. “You could probably go pick two dozen large international banking operations that they could go after, and the list may be too long to note. They could also be “transformational” in other domestic financial operations outside of banking, but the street is into more of a de-conglomerization attitude these days so that may not be in the works. They have just recently integrated the large acquisition of MBNA for credit cards, so we’ll have to see what are the next obvious candidates. Bank of America has gotten more into mortgage … Continue reading "24/7 Wall St.: Weekend Edition: Who Will Bank of America Acquire Next? And Where?"

"Old models for CRM are not sufficient"


 This picture from a 1999 report by McKenna group was quite far-sighted in its day, and remains largely relevant.  But the box that refers to campaign management and planning needs more work.  That single catch all is not sufficient in the new marketing paradigm. Otherwise its a good report, that foresaw many of the problems in most CRM implementations. Link to “calhoun_fig2b.gif – Mozilla Firefox” Continue reading "Old models for CRM are not sufficient"

Customer centricity is an essential goal – some attributes for marketing technology


Over at The Marketers Consortium, Elana Anderson of Forrester Research, is guest host.  In this post she asks if Customer Centricity is a realistic goal.  This is something I looked at here, and co-incidentally (honest) I referred to a Forrester article in that one. This was my comment, and I wanted to elaborate after on this. Customer centricity is an essential goal. Anything less is going to be product focussed, or single channel focussed. These will fail because the media savvy customer is protecting themselves from the results of such activities. We have to consider the media savvy consumer of the … Continue reading Customer centricity is an essential goal – some attributes for marketing technology

“From “Current Value” to “Potential Value”…Using IT to create a corporate vision — 2006 e-Financial WorldExpo”


This introduction to an upcoming conference speech by Art D’Silva at the Royal Bank of Canada, is indicative of why they are both number one in Canada, and why their results have been so strong. “RBC Royal Bank’s emerging business direction and customer strategy was confirmed by a 1997 study that challenged conventional thinking. The study revealed that customers wanted a banking relationship where they were well understood, their needs anticipated, and their business was valued. To RBC Royal Bank, the future became clear: the bank would find ways to be increasingly responsive and client-focused in a competitive environment where … Continue reading “From “Current Value” to “Potential Value”…Using IT to create a corporate vision — 2006 e-Financial WorldExpo”

Online Banking: Moving Toward a New Paradigm


Aite Group issue a new report that assesses the business and technology strategy amongst 21 large US banks. So this will I presume include, Wells, Citi, Wachovia, Chase etc. “Online Banking: Moving Toward a New Paradigm Aite Group forecasts that by 2010, 13% of checking accounts will be opened online in the United States, up from 3% in 2006. Aite Group recommends the leading online banking channel vendors should progress beyond software applications and offer value-added services, such as online marketing outsourcing, to remain competitive.” Source: “Aite Group, LLC Report #200608281 – Mozilla Firefox” The report details the banks’ interest … Continue reading Online Banking: Moving Toward a New Paradigm

Bank of America | Test Drive Online Banking Offer


Straight and simple is the only way to describe this offer from Bank of America.  Register for online banking, and they’ll pay you $15. “With Online Banking from Bank of America, you’ll enjoy the convenience, control and security to manage your finances online. And now for a limited time only, when you enroll by clicking below, you’ll get $15. With our free Online Banking service, you can quickly and easily: Check recent account activity bullet Transfer funds between your Bank of America accounts Receive and pay bills online View and receive your account statement online Enroll in Online Banking today … Continue reading Bank of America | Test Drive Online Banking Offer

CIBC Today" – CIBC Intranet Portal


Reading this press release really made me think about the expression “paving the cowpath.  How on earth would they need 90,000 unique URL’s at CIBC?  This is totally symptomatic of bank thinking.  No startup/ web 2.0 company would think this way.  But I understand the thinking only too well.  “here we have all these intranet sites, and information pieces, which we must document and support, because they are there”.  If we do the math, and consider how long any one employee would take to get through even 1% of that lot, we will all have grey hairs. Source: Bryce Johnson … Continue reading CIBC Today" – CIBC Intranet Portal

Independent sites threatening to relegate financial firms to the role of manufacturers


Benjamin Ensor, argues that banks role as distributors or financial products is under threat. Forrester Research EXECUTIVE SUMMARY: 7 pages Consumers research financial products online because the Web is always available, quick, and easy and lets them research at home. Most online researchers start at search engines and then use a variety of other sites to research their financial decisions. These researchers are looking for a mix of product details, comparisons, and help choosing the right product. As most financial firms don’t provide that information, many researchers are going to independent Web sites to find the information that they want. … Continue reading Independent sites threatening to relegate financial firms to the role of manufacturers