Peter Drucker – what matters …
This quote from the guru of management nicely summarises the difference between Web 2.0 companies that have a point and those that don’t. the business enterprise has two – and only two – basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs Source: Profitable Marketing: Quote of the Month – Peter Drucker Hat tip Adelino Technorati tags: business+model, innovation Continue reading Peter Drucker – what matters …
