Book | Business Model Generation: Osterwalder and Pigneur


It was exciting to open the mailbox tonight and see my copy of Business Model Generation. I first met co-author Alex at LIFT in Geneva. He and his colleagues have performed much work focused on the aspects of business model creation, and in particular financial services. I was fortunate enough to be involved in a small way when Alex opened up the creation of the book online to what became 470 other online participants. The result is fabulous and a different kind of book … its more of a handbook for your business model. I have been speaking here for … Continue reading Book | Business Model Generation: Osterwalder and Pigneur