Comscore report that people are using online banking less recently and marketeres ought to be worried.  Comscore have it wrong here.  (HT Finextra) Credit Crunch bites online banking | Finextra Marc Trudeau, senior director, financial services, comScore, says: “Americans have less cash, are spending less and have experienced a significant decline in the value of their assets. As a result, we’re seeing shifts in the way consumers manage their finances online, such as less frequent and shorter visits to their banking Web site, which has significant implications for marketers trying to reach new and existing customers.” Any time we see … Continue reading Lets first understand why customers are using less online banking