Bank of America is saying goodbye to "Higher Standards" and hello to "Bank of Opportunity," its new marketing theme


 Bank of America has successfully become national, and is now changing its marketing tag line.  This is in keeping with their controversial recent new offerring targeted at new immigrants in the US.  I expect this will drive some more innovation from BofA. Having established itself as the only truly nationwide bank through a string of acquisitions in recent years, Bank of America is now taking steps to become more of a national advertiser. It plans a sharp increase in ad spending this year, with its first new ad campaign since 2003. Source: WSJ.com – Login   Technorati tags: bank+of+america, US Continue reading Bank of America is saying goodbye to "Higher Standards" and hello to "Bank of Opportunity," its new marketing theme

Credit Mutuel – internet banking portal – AJAX


I bumped into Yann from Credit Mutuel while at LIFT.  He pointed out their banking portal work that is underway.  Check it out. Link to Accueil (Link removed – beta site, and will change) Note these things; drag and drop sections open and close stories Click personalise and note the page dims, and the customise bar opens And all of this is super fast.  It is all downloaded and run locally.  This is the first bank Ajax implementation I have seen.   Technorati tags: Credit+Mutuel, France, Ajax+online+banking, online+banking Continue reading Credit Mutuel – internet banking portal – AJAX

LIFT07 – Innovation


I’m surprised and happy to see so many bankers/ banking technology people here. Some snippets that I’ve picked up, all European, and that I’ll be speaking about in more detail; – evault to store electronic docs in online banking – consideration of Ruby on Rails for online banking – a blog to follow an Antarctic expedition hosted by a Bank – an information management system on rails, that’s designed as a multi user, tagging, personal home page environment. A cross between blogs, facebook, and google reader ; this rocks! – general thread to implement social x on a bank site … Continue reading LIFT07 – Innovation

The Garland Group | Web 2.0 and Banks


Brad is a pretty switched on guy, and this presentation is a great primer for anyone who needs to get caught up on what Web 2.0 means right now.    Here are the PDF slides of the presentation for download. If you think this might be of benefit to someone else, please feel free to pass it on. Source: The Garland Group Blog He covers off all the latest entrants, including Prosper, Zopa, and Wesabe. Great overview.   Technorati tags: banking+innovation, bank+blogs, Garland+group Continue reading The Garland Group | Web 2.0 and Banks

HSBC attracts $3 billion deposits in one year, but is that good?


 Jim notes the progress made by HSBC Direct with great statistics.  Assuming typical high-yield balance levels of $8000 to $10,000 per account (our estimate), the bank has attracted more than $3 billion in deposits. The bank has marketed its 5%+ APR account heavily, so it’s not likely that the new business is making much of a profit contribution yet. Based on the bank’s reported online ad spending, its acquisition costs were $75 per account from the online spending only, not including what it spent in other media to support the direct business unit (see note 1). Source: NetBanker 2.0: HSBC … Continue reading HSBC attracts $3 billion deposits in one year, but is that good?

Need an identity…. create a new one!


 This post in interesting and challenges typical boomer & Gen X patterns. Many teens are content (if not happy) to start over with most of their accounts in most places. Source: Ma.gnolia.com – Find Web Sites & Build Community Online What if next generations are ok with multiple identities?  What if they translate that into multiple bank relationships with not association? First of all, we Banks) are screwed!  Our architecture whether technology, product or channel, assumes customers are unified, and presume to remained that way. This is an example of a disruptive force that we need to understand.   Technorati tags: … Continue reading Need an identity…. create a new one!

Lessons from the architects of the web


 Fascinating insights captured by Shel in conversations with people associated with Tim Berners-Lee, the architect of the World Wide Web (www). For me, this was the big takeaway. It reinforced two points that keep coming up in everything I’m doing: There is no marketing force as powerful than the natural force of word of mouth. There is no corporate program that can does the shoes of credibility of the natural peer-to-peer enthusiasm that propels word of mouth to be fruitful and multiply. Vision is rarely the builder of great things. I’ve been working with entrepreneurs since 1979. Most fabled success … Continue reading Lessons from the architects of the web

The next (r)evolution – interactions


Differentiation is a tough nut to crack.  It was prior to Internet, and remains, even now that we are neck deep, in sorting out new business models and approaches with Internet.  This from McKinsey in January 2006.  I post it now having been reminded by the word “tacit” in this McKinsey Quarterly.  One of these days, I am sure McK will get around to RSS. The next revolution in interactions,” shows that the shift from transactional to tacit interactions requires companies to think differently about how to improve performance and about their technology investments. Moreover, the rise of tacit occupations opens up … Continue reading The next (r)evolution – interactions

TaliyaNews : E-banking to be fully launched in Iran by March 20th


 Many things we take for granted online, are taking different routes in the Middle East.  This reasons are often driven by religion, but also by the nature of Government intervention. For me I await this eagerly, because the combination of innovation to ensure compliance with Sharia Law (Islam) and the learning from the West’s earlier efforts, can produce interesting innovation. January 21, 2007 6:43 AM Tehran, Jan 21, Taliya News  Secretary of Supreme IT Council said here Friday that most Iranian banks would offer electronic banking by (Iranian) year-end (March 20, 2007). According to ILNA, Abdol-Majid Riyazi added, “The required infrastructure … Continue reading TaliyaNews : E-banking to be fully launched in Iran by March 20th

A Prize-based Savings account – more Credit Union innovation


This is a prize based savings account.  The work to develop it took place in conjunction with researchers at Harvard Business School and Filene Research Institute. While Centra Credit Union takes the prize as the first U.S. financial institution to put the Prize-based Savings idea to work, we believe many more will follow. See program details at http://www.insideindianabusiness.com. In addition, see the entire business plan posted in the i3 section. Source: Home : Filene Research Institute The encouragement to save more is the incentive to win prizes. Centra Credit Union’s program is called “Super Savings,” and is essentially a savings … Continue reading A Prize-based Savings account – more Credit Union innovation