Here to stay? | US Auto as an example of what not to do
This photo from the FT Monday exemplifies the state of the US Auto industry today. The smiles, the protruding jaw, the “in your face” defiance in face of adversity – says it all – supported by the sub-headline “carmakers in drive for more government support”. Where is the quiet thoughtful strategy to re-invent themselves and accept that the opportunity that crystalised 34 years ago with the oil crisis has been woefully lost. Instead of magically rolling out electric cars all of a suddden as if they were always on the plan, lets hear the overall plan to change, and describe … Continue reading Here to stay? | US Auto as an example of what not to do
