Demographics not key to adoption of banking technology


finextra news: Demographics not key to adoption of banking technology

20 February 2004 – Despite common assumptions that young, educated and wealthy consumers are more likely to use electronic banking technology, a study by Ohio State University has found that marketing, not demographics, is key to the adoption of Web banking services.
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Feds, Private Groups to Educate Consumers About ‘Phishing’ Scams


Yahoo! News – Feds, Private Groups to Educate Consumers About ‘Phishing’ Scams

Thu Jun 17, 5:42 PM
By David McGuire, washingtonpost.com Staff Writer
The federal government and some of the nation’s leading consumer organizations and financial institutions today kicked off a campaign to educate consumers about the growing threat posed by “phishing,” a sophisticated form of identity theft conducted via e-mail and conterfeit Web sites.
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comScore Analysis Reveals Usage of Online Banking and Bill Payment Have Grown Dramatically in the Past Year


comScore Analysis Reveals Usage of Online Banking and Bill Payment Have Grown Dramatically in the Past Year

Study Ranks Nation’s Top Banks by Online Adoption, Engagement and Loyalty

RESTON, Va., June 17, 2004 – comScore Networks, industry leader in the measurement and analysis of consumer behavior and attitudes, today released an analysis of the state of online banking in the U.S. comScore found that more than 22 million users logged into accounts at the nation’s top ten banks in the first quarter of 2004, representing growth of 29 percent versus Q1 2003. During this same period, usage of online bank bill payment services has grown by 37 percent.
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